Deneb derived its name from the most distant bright star in Earth’s sky, lying thousands of light-years away from Earth. A blue-white super giant, Deneb is also one of the most luminous nearby stars. Like the Deneb star, the visual identity needn’t be too flashy or overstated. The task was to keep it stylish, sleek, sophisticated and as minimalist as possible.
My role: Visual Identity development; Logo design; Design of stationery elements.