The Thai government launched a worldwide campaign to promote its quality ingredients exported all over the continent by running “Thai Kitchen to the World”. The goal was to promote Thai food and Thai restaurants as healthy, full of variety and of the highest standard. The campaign came alive with a gala dinner hosted in Cape Town. Various design collateral was created to accompany the campaign. I designed an intricate campaign logo for the event which further rolled out to the rest of the design collateral (Invitation, Playing cards, Menu, Restaurant directory, Table chart, Gift bag, Event branding). The unique hand drawn illustrations are printed in gold and the royal blue foiling, add a touch of class to the overall look and feel of the campaign.
My role: Art Direction; Illustration; Design of all design collateral and campaign material.